Insurance company Ethias and agency BBDO invented a new figure in the Ethias world: the AlterEthias figures. For their first campaign, they asked real clients to testify about the Omnium assurance of Ethias. In Flanders, comedian Gunter Lamoot and actress Nathalie Meskens, both real Ethias clients, became 3D characters. In Wallonia, they asked a customer. CC received photos to model every character in 3D.
Shortfilm 'Mia' won another award, the Best International Film award, this time at the Little Big Shotsfestival in Australia.
Before the film received the 'Coup de Coeur Canal+ Family' award at the Clermont-Ferrand short film festival (France). Mia also won the Audience Award at the Austin Film Festival (Texas, USA), the award of best Animated Short at the International Short Film Festival Leuven (Belgium) and the SACD-Prize at Anima in Brussels (Belgium).